Tue. Oct 15th, 2019

Professional in loops, Robin Sjoblom shares the most effective recommendation for taking good care of naturally curly hair

Curly ladies from the south have been flocking to Robin Sjoblom for over 20 years and Atlanta's Southern Curl. With over 20 years of expertise in reducing and coloring, she is taken into account the most effective curl specialists within the nation. His most up-to-date ardour is as a grasp educator for Scott Musgrave's worldwide staff of curly hair artists. Her favourite quote is that of her buddy Lorraine Massey: "Frizz is barely a loop ready to reach!"

NaturallyCurly: What made you need to turn out to be a stylist?

Robin: I grew up in a household owned salon however needed to make a profession as a purchaser in a retail retailer. I went to college in London to pursue trend merchandising research and I additionally labored in a salon with a staff fully shaped by Sassoon. I liked this reducing construction and fell in love with the hair. I went residence and I used to be apprenticed to one of many stylists in my mother and father' lounge and I by no means seemed again.

NaturallyCurly: What made you determine to focus on texture?

Robin: I've at all times been interested in the feel. I’ve by no means been capable of stroll round a store with out touching every little thing. My favourite class in school was textiles. I preferred all of the materials and the way in which they felt. After I heard that there was a course strictly dedicated to loops, I couldn’t wait to test it. I used to be bored by reducing straight hair – I had the impression of doing the identical factor day-after-day and I used to be prepared for one thing new.


Picture: @southerncurlatl

NaturallyCurly: How did you develop your reducing method?

Robin: Lorraine Massey and Shari Harbinger of Devacurl in New York taught my first programs in curly lower. At the moment, there weren’t many choices to finish the sides, so I went again to Devachan to good my expertise. I assume I might say that Deva's blood is on the coronary heart of my reducing strategies. at all times be taught one thing new each time I am going. I’ve in all probability attended 15 programs, together with certification with Devacurl.

One other supply of inspiration was Curly Hair Artistry. Scott Musgrave and the curl group have proven different methods to take a look at and examine the curls. Different courses got here and went. My private method encompasses every little thing I've realized. I intuitively use what I realized within the internet I'm engaged on.

NaturallyCurly: You’re employed with all kinds of textures. What are the totally different concerns to think about when working with softer waves quite than tight coils?

Robin: Every sort of loop requires a special method. Nonetheless, I've lower all of the buckle fashions of their dry and pure state. This permits me to see the place their hair resides from day after day. After I method a wavy lady in comparison with a brilliant curly / coily lady, I take a look at her hydration stage, her density, the state of the curls, and making an allowance for the shape she's on the lookout for.

It is vitally necessary to keep in mind the strain on the loops. When a loop is just too stretched, the ultimate form could be affected from 1 to eight inches or extra! Hydration ranges can have an effect on the results of loops which are too dry to begin. If that’s not taken into consideration, the ultimate look might be a lot shorter on a brilliant curly / coily lady in comparison with a wavy lady.

Lastly, the curls of a wavy lady reside flatter and longer, whereas the curls of a brilliant curly lady or gently develop out of the pinnacle. This alone can have an effect on the ultimate look of the lower and particularly the ultimate colour.

The location of colours on a brilliant curly / fluffy could appear very irregular if the loop sample will not be taken into consideration. I method every looped consumer with a contemporary eye as a result of there are usually not two equivalent heads. Curl shapes are a lot enjoyable. Spiral waves, S-shapes and zig zags and generally a mixture of those on a head! It's the fantastic thing about curly hair.

The fashion of the loops could be one other problem. A wavy lady normally has extra moisture than a brilliant curly / curly lady, so the product's method might be totally different. A wavy lady additionally has much less definition than a brilliant curly / coily lady.

A wavy lady wants extra chilly gels and conditioners lighter than a brilliant curly / coily lady and a brilliant curly / coily lady wants extra conditioner and rejects and fewer gel than 39, a wavy lady. Ripples and free curls normally can help you deal with a towel / t-shirt / microfiber bib, whereas dozens of very curly / curly ladies do away with their curls with out utilizing a paper towel as they take away an excessive amount of moisture.

All hair varieties can profit from a rake, a smoothing, a roping, and many others., to the extent that every of those strategies produces a special end result. You simply have to seek out the one you favor. Or preserve attempting totally different strategies to create one thing totally different along with your curls to maintain it contemporary and enjoyable.


Picture: @southerncurlatl

NaturallyCurly: What questions do you ask your new purchasers to be sure to perceive their expectations / issues?

Robin: When working with a brand new consumer, it’s crucial that you simply take heed to what the consumer desires and doesn’t need. We ask for inspirational pictures to present us an concept of ​​what they’re on the lookout for. We ask them what their way of life is, how lengthy they need to spend on their hair, what merchandise they at the moment use and what are the components.

NaturallyCurly: How do you assist clients get the identical outcomes at residence as in the lounge?

Robin: Southern Curl is a salon centered on training. We give our clients a mirror after we comb their hair in order that they perceive the merchandise we use, why we selected them and the way a lot we used them, and the way we utilized them (rope / rake / prayer technique ). We then ship the purchasers residence with a video and a folder filled with notes on the step-by-step technique of how we looped their loops throughout their go to. We encourage them to convey again their data at every go to in case we modify one thing from one season to the subsequent.

NaturallyCurly: What are the largest errors curly ladies make after they work with their hair?

Robin: A few of the greatest errors made by individuals who work with curly hair are taken in social media dialogue teams / YouTube influencers. There are such a lot of opinions that aren’t at all times centered in your hair. These opinions are usually not these stylists, they’re primarily based on their very own hair.

Using brushes on loops as an alternative of unraveling with the fingers could cause pointless breaks. Making use of merchandise to the hair when it’s not moist sufficient can also be a standard mistake. Water is your buddy, it helps scale back frizz and promotes clumping


Picture: @southerncurlatl

NaturallyCurly: Are you able to share a few of your favourite issues about curls – issues that a curly lady can do at residence (lower indirectly, stylize indirectly, frown, and many others.)

Robin: Reducing loops so as to add quantity is nice recommendation. One or two rows lower into small bumps present pure lifting on the high of the loops.

Placing hair in a pineapple at evening will help get curls for the second day! (Flip and pull the curls right into a pineapple on the highest of the pinnacle.)

In case you are a wavy, broadcasting is your only option. Barely lower the underside of the loops taking care to not pinch the ends an excessive amount of and create "hooks". Once they start to kind and sink, place the diffuser nearer to the pinnacle to create quantity.

Naturally Curly: Who’s your crush on curl?

Robin: Everybody has a crush on curls. Mine is an IG influencer who goes by means of @CurlsandBlondies. Now we have "related" curls (listed here are extra educated), we’re each tremendous blondes and we each have a Maine Coon cat! Giggle out loud. She is tremendous good and we speak a bit.

Naturally Curly: What was your most memorable transformation?


Robin: My most memorable buyer expertise was with a 16-year-old lady, Emerson. The primary time she got here to me, I actually cried together with her. She had flattered her curls a lot that they had been breaking to the scalp. His bangs had been nearly gone. I informed her and her mom that she needed to cease getting up, in any other case she wouldn’t have hair anymore. At 16, she was reluctant to take heed to me.


I informed them that in the event that they gave me a yr of trimming and therapy, she would regain her curls. Each month she handed for a small cup. And an Olaplex / deep situation / and unique Moxie therapy. I revered the truth that she needed to maintain the size, however at all times pushed her a bit to get extra injury.

After about 7 months, we turned a nook and began to see its pure texture – the grins began to seem. It's been over a yr and we’re lastly the place it must be. No extra injury and an understanding of learn how to deal with his curls. And he or she likes her curly hair. That's why I do what I do day-after-day.

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